Dreyfus To Present MVP Award After Supercoppa Final

Lega Serie A has announced an agreement to partner to sign a partnership agreement with Socios, an all-in-one fan influence and rewards platform for sports fans worldwide. Through the agreement, Socios will become an Official Partner of Lega Serie A as well as Main Sponsorof the Supercoppa Frecciarossa and Coppa Italia Frecciarossa Football Finals.

The partnership will officially start with the moment Socios President Alexandre Dreyfus presents the MVP award following the conclusion of the tomorrow's (January 12th) Supercoppa Final between Serie A rivals Inter Milan and Juventus at the San Siro Stadium.

The partnership will continue to expand Socios's already extensive involvement in Italian football. Socios has already signed agreements to Inter Milan, Juventus, AC Milan, Napoli, FC Bologna, AS Roma and the Italian national team.

Beyond Italy, Socios's 100+ strong network of partners includes football giants FC Barcelona, Paris Saint-Germain, Atletico Madrid, Valencia, Manchester City and Arsenal. In addition to football Socios's growing sports and entertainment network comprises the UFC, F1 teams, 25 NBA franchises and teams like the New England Patriots of the NFL The New England Revolution of MLS, 14 NHL franchises, as well as leading teams from esports and cricket.

"We are thrilled to announce this partnership with Socios which is a top brand in its sector that has been working to improve the highest level of sports for some time now. With this agreement Lega Serie A proves once time and again that it is ready to capitalize on the opportunities provided by new markets, oriented toward the future, and innovative and careful to respond to the demands of fans across the globe" stated Luigi De Siervo, the CEO of Lega Serie A.

Alexandre Dreyfus, CEO of Chiliz and Socios, said: "In 2021 we have increased our user base by more than 500%. We also welcomed more than one million new users on our platform.

"We've set higher goals for the coming 12 months, so we're excited to start 2022 with this significant announcement that strengthens our commitment to Italian sporting industry.

"We look forward to working closely along Serie A, spreading the message of Socios and establishing our community of superfans both in Italy and around the world."

More than 1.3M users across 167 nations are using the Socios app to connect with and receive rewards from the teams they admire and support by way of Fan Tokens. Fan Tokens are digital tokens that are minted on the  blockchain. They grant their owners access to voting rights in polls and VIP rewards, as well as special promotions and AR enabled functions, games and contests.

In the year 2022 Socios's goal is to introduce millions of new fans across the world to the advantages of Fan Tokens, with new innovations as well as rewards and features that are added every day. Socios intends to add other major international sporting organizations to its existing list and launch high-profile national and international advertising campaigns, and grow its sports and entertainment ecosystem significantly in the coming months.

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